A series of typography experiments that play with 3D space to create opposing words when viewed from different angles.
I start with basic sketches of the letter forms, before modelling them in Styrofoam and filming a final 'fly-past' that shows both words in one swoop.
 
      
     Love & Hate - Initial concept sketch
 
     Love & Hate - I decided to tweak the 'E' character, so I did a bit of sketching halfway through the modelling process!
 
     Love & Hate - Styrofoam model based on concept sketches, shown from 3 angles
 
      
     Black & White - Initial conceot sketches
 
     Black & White - The styrofoam model shown from 3 angles
 
      
     Real & Fake - Initial concept sketches
 
     