A series of typography experiments that play with 3D space to create opposing words when viewed from different angles.
I start with basic sketches of the letter forms, before modelling them in Styrofoam and filming a final 'fly-past' that shows both words in one swoop.
![](https://cdn.myportfolio.com/9c93049b9dd377a9f76d6bccaa10cb0a/69908b25eb0a48a3c0a08eb0_rw_3840.png?h=510deedeb8daf83f5d8f977157932072)
![](https://cdn.myportfolio.com/9c93049b9dd377a9f76d6bccaa10cb0a/612af5028feaba41b0ffafbe_rw_1920.jpg?h=51569d0a420a8d03345eae8d63c8f174)
Love & Hate - Initial concept sketch
![](https://cdn.myportfolio.com/9c93049b9dd377a9f76d6bccaa10cb0a/d06bfcde76c7d0815816e54f_rw_1920.jpg?h=addd0a00c3ec180a1ea370f6bb477ae9)
Love & Hate - I decided to tweak the 'E' character, so I did a bit of sketching halfway through the modelling process!
![](https://cdn.myportfolio.com/9c93049b9dd377a9f76d6bccaa10cb0a/ec3a8fceb1b67de75d0e1794_rw_1920.jpg?h=11ab940cce81223b984e2230f17f8b4c)
Love & Hate - Styrofoam model based on concept sketches, shown from 3 angles
![](https://cdn.myportfolio.com/9c93049b9dd377a9f76d6bccaa10cb0a/f11884848ddf709bd7866fc7_rw_3840.png?h=3ca0ba8b7b6cab1255bca9eca2f07e04)
![](https://cdn.myportfolio.com/9c93049b9dd377a9f76d6bccaa10cb0a/b0d8c7dfbc05b1f70b2497cc_rw_3840.jpg?h=98f9857f7a61b966fbb87820a742a280)
Black & White - Initial conceot sketches
![](https://cdn.myportfolio.com/9c93049b9dd377a9f76d6bccaa10cb0a/0aef23236a03de0b431e6695_rw_1920.jpg?h=de4def7b4016b2b843b6b7371612efe3)
Black & White - The styrofoam model shown from 3 angles
![](https://cdn.myportfolio.com/9c93049b9dd377a9f76d6bccaa10cb0a/3eee2e17f5ee5f7b481e6e68_rw_3840.png?h=ccbdbaeb52d8be8ea7d77e26317a7034)
![](https://cdn.myportfolio.com/9c93049b9dd377a9f76d6bccaa10cb0a/62de189fea8ad2932d41e674_rw_3840.jpg?h=33a890c5feb18933bbc7aec3da036701)
Real & Fake - Initial concept sketches
![](https://cdn.myportfolio.com/9c93049b9dd377a9f76d6bccaa10cb0a/1738594c7a8d198347f74300_rw_1920.jpg?h=3e8773d9401a1c90b7935ee625925ef8)